Step 1)
Brainstorm:
soccer cereal- Messi Crunch
- Lionel Loops
- · Penalty Puffs
- · Scooby Doo Cereal- Spooky Doo’s
- · Cars- CaChew
- Toy Story- Buzz Blast
- Woody Crunch
Step 2) Spooky Doo’s
a. What does
the cereal look like?
The cereal will have two different shapes in it. The first shape is a dog’s head, and the second shape is a ghost body which are marshmallows.
The cereal will have two different shapes in it. The first shape is a dog’s head, and the second shape is a ghost body which are marshmallows.
b. What does it taste like?
The
marshmallows will taste fruity, kind of like a mix of strawberries and banana’s,
and the cereal will taste like vanilla.
c. Who is your target audience for this product?
The
target audience for my product is young children aged around 5-11
d. How expensive is this product?
This
product will be inexpensive, aiming around $4-5.
e. What makes it different or appealing?
I
feel that the taste and the appearance will make it appealing, and the design
on the box will make it different from other cereals.
Step 3)
Names: Spooky Puffs
Scooby
Chews
Spooky
Loops
Slogans: A bowl a day, keeps the ghosts away!
Kooky
for Spooky Doo’s
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